Founder profile
Dr. Abaid Ahmad, Founder of Summit Digital Marketing
A Fellow and Chartered Marketer with a PhD, an MBA and a decade of digital marketing experience using AI.
★Fellow & Chartered Marketer✓PhD · MBA10+Years in AI marketingAbout Dr. Abaid Ahmad
Dr. Abaid Ahmad is the founder of Summit Digital Marketing. He combines advanced academic training in marketing, media and management with more than ten years of practical digital marketing experience using artificial intelligence.
His work centres on helping organisations adapt to a search landscape that now includes AI assistants and generative answers, while keeping brand, ethics and customer value at the centre of every decision.
★Fellow & Chartered Marketer✓PhD · MBA10+Years in AI marketing10+Years of digital marketing with AI
5Academic qualifications
2Chartered designations (CIM UK, Canada)
10Integrated marketing services
Education and qualifications
- BS (Hons), specialisation in Digital MarketingUniversity of Derby, United Kingdom
- MA, Media StudiesPostgraduate qualification in media studies
- MS, MarketingHeriot-Watt University
- MBAUniversity of Gloucestershire
- PhD, HumanitiesDoctoral qualification in humanities
Professional recognition
- Fellow and Chartered MarketerChartered Institute of Marketing (CIM), United Kingdom
- Chartered ManagerCanadian Institute of Managers
- 10+ years in digital marketing with AISEO, content, paid media, analytics and automation
Areas of expertise
Dr. Ahmad leads strategy across the full digital marketing mix, with particular depth in the areas where AI is changing how customers find information.
- AI SEO and generative engine optimization
- Content strategy and thought leadership
- Marketing analytics and performance measurement
- Brand, media and communication strategy
- Marketing management and leadership
FAQ
Frequently asked questions
What qualifications does Dr. Abaid Ahmad hold?
Dr. Ahmad holds a BS (Hons) with specialisation in Digital Marketing from the University of Derby (UK), an MA in Media Studies, an MS in Marketing from Heriot-Watt University, an MBA from the University of Gloucestershire and a PhD in Humanities.
What professional memberships does he hold?
He is a Fellow and Chartered Marketer of the Chartered Institute of Marketing (UK) and a Chartered Manager (Canadian Institute of Managers).
How much digital marketing experience does he have?
More than ten years of digital marketing experience, using AI throughout research, content, optimisation and analytics.
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